About Sterling Frazer Associates

Market Research

Our staff have more than twenty years of experience performing
market research using primary and secondary formats.
Sterling Frazer’s reports provide practical information that
can be applied to your business.

In addition to traditional research, Sterling Frazer Associates
offers focus groups and mystery shopping services. Both will
provide your business with the answers you need to bring in customers and to keep them coming back time and time
again.

Product Testing

Test your products and services before they make their way into the marketplace and ensure effective marketing
techniques are used to capture your special market.

Corporate Imaging & Training (A+ Series)

Ensure proper language and images are used in your collateral material. Train staff to properly address clients to
ensure their needs are being met.

Sterling Frazer Associates' Mystery Shoppers are an ideal resource that will ensure all training is performed based
on the reality of how your employees interact with customers. Our Focus Groups will provide structured insight into
your business and your marketing strategies.

Accessibility Audits

Sterling Frazer Associates will assess your facilities to ensure they meet the needs of people with disabilities based
on the principles of Universal Design as well as local and national design standards for the built environment.

Sterling Frazer Associates
is a specialty market research company that
focuses on niche markets.

Established in 1995 our core team offers
more than a decade of experience working
with people with disabilities, the elderly, and
other unique market segments.

Sterling Frazer Associates brings together
research with practical applications for your
business.

Strategically located along the
Canada/United States borders, Sterling
Frazer Associates has ready access to
resources in both countries. Positioned
between Toronto, Ontario and Buffalo, New
York, Sterling Frazer Associates is situated
in one of the largest and most diverse
consumer populations on which to build its
research.

Sterling Frazer Associates works with
entrepreneurs, small and large corporations,
government agencies, and institutions of

higher learning to provide services that give
our clients information they can use --
Information that makes a difference to their
bottom line!

Sterling Frazer staff listen to your specific
needs and objectives. Then we work hard to
develop a research package that meets
those needs. Together we define a project
that is custom-tailored to answer your
questions and that will provide you the basis
from which to make informed business
decisions

Our staff have experience as clinicians,
homecare providers, sales representatives,
service technicians, market researchers,
business developers and educators.

Let Sterling Frazer Associates help you meet
the demands of the rapidly growing market
in products and services for seniors, people
with disabilities and other under represented
populations and markets.